Social Media Marketing & Management

social-media-marketing-managementSocial media marketing (SMM) refers to the process of gaining traffic or attention through social media sites. Social media marketing primarily covers activities involving social sharing of content, videos, and images for marketing purposes, as well as paid social media advertising. According to Hubspot, 92% of marketers in 2014 claimed that social media marketing was important for their business, with 80% indicating their efforts increased traffic to their websites. And according to Social Media Examiner, 97% of marketers are currently participating in social media—but 85% of participants aren’t sure what social media tools are the best to use.

Social media are the forms of electronic communication (as Web sites for social networking and microblogging) through which users create online communities to share information, ideas, personal messages, and other content (as videos). There are 3 billion internet users globally. 2.1 billion people have social media accounts. 1.7 billion people have active social media accounts.

Social Media & Small Business

Social media marketing doesn’t even the playing field but it allows smaller companies to compete against some of the larger businesses to reach more customers. One of the biggest advantages of social media marketing is it’s less reliant on a large budget. As a small business, your social media marketing campaign comes down to creativity and engagement.

Intravec Design Company manages social media networks such as Twitter, Facebook, Google Plus and Instagram on behalf of your company. Our social media management services focus on highlighting the positive aspects of what your company has to offer and responds sincerely to negative remarks.